How it works
The OUT network is the world’s first and largest privacy-first, GDPR-compliant solution for advertisers to target LGBTQ+ consumers based on gender and sexual orientation.
Our solution operates on opt-in consent and strictly follows data protection measures with techniques like differential privacy and data anonymisation.
Protecting the privacy of our community while allowing brands to target anonymised audience segments is paramount.
Transparency, encryption, and anti-discrimination policies further safeguard our user data and promote inclusivity. Moreover, all advertiser content is scrutinised to ensure the content shared appeals to LGBTQ+ audience segments and respects all individuals.
Overall, this network prioritizes consent, data protection, and inclusivity, enabling targeted marketing in a responsible, ethical manner.
